Terms of Business

1.1. be braver now is a trading style of be braver Ltd, a company registered in England and Wales (company number 06612298) with its registered office at Crown House, 27 Old Gloucester Street, London, WC1N 3AX (“I”, “me”, “my”). be braver Ltd is a company of one person, so these terms are written in the first person; “I” means be braver Ltd acting through its director, Axel Segebrecht.

1.2. Work is carried out personally by Axel Segebrecht. Where a specialist is needed I will tell you before bringing anyone in.

1.3. My address for correspondence is 19 Simpson Road, Milton Keynes, MK2 2DE. It is for post only; the registered office is the one in 1.1. You can reach me at hello@bebravernow.com or +44 (0)1908 95 02 02.

2.1. Nothing on my website is an offer. A contract is formed when I confirm in writing — by email is enough — what I am going to do and what it costs, and you accept it.

2.2. Where I quote for a piece of work, the quote holds for 30 days unless it says otherwise.

2.3. These terms apply to that contract. If I have signed a separate written agreement with you, that agreement takes priority over these terms where the two differ.

3.1. The monthly role. An ongoing arrangement under which I look after the technology your business runs on: domains, hosting, email, the website, the accounts and the renewals, together with the decisions that go with them. Keeping things running is included. Building something new is a project, quoted before it starts.

3.2. Project work. A defined piece of work with a beginning and an end, quoted before it starts and priced by the job wherever I can rather than by the hour.

3.3. Sessions. A fixed-price session, currently the AI session described on my AI page: one hour, delivered online or in person, for you and any number of your people.

3.4. What I do not supply. I am not a solicitor, an accountant, or a regulated financial or insurance adviser, and nothing I provide is legal, accounting, tax, financial or insurance advice. I will tell you plainly when a matter needs one of those, but obtaining that advice is your responsibility.

3.5. Guidance I give about AI, data protection or security is practical guidance for your business. It is not a legal opinion, it does not certify compliance with the UK GDPR or any other law, and it does not transfer your legal obligations to me.

4.1. Fees are as set out on my website or in the quote I send you. be braver Ltd is not registered for VAT, so no VAT is added.

4.2. Unless I agree otherwise in writing, invoices are payable within 14 days of the invoice date.

4.3. The monthly role is invoiced monthly in advance. Project work is invoiced as set out in the quote. Sessions are invoiced on booking and are payable before the session takes place.

4.4. If an invoice is not paid when due I may charge interest and a fixed sum for recovery costs under the Late Payment of Commercial Debts (Interest) Act 1998, and I may suspend work until it is paid.

4.5. Third-party costs — domain registrations, hosting, licences and subscriptions — are not included in my fees. Those accounts are set up in your name and paid on your own card. I will tell you what something costs before it is bought.

4.6. I may change my prices. A change never affects a period you have already paid for, and I will tell you before it takes effect.

5.1. A session is booked when I confirm a date in writing.

5.2. The fee is for the session, whatever number of your people attend.

5.3. You may reschedule once, free of charge, if you give me at least five working days’ notice before the booked date.

5.4. If you cancel, or reschedule with less than five working days’ notice, 50% of the fee is payable.

5.5. If nobody attends at the booked time and you have not told me in advance, the full fee is payable and I am not obliged to run the session again free of charge.

5.6. If I cancel or postpone, you may choose a new date or a full refund.

5.7. In-person delivery is available in Milton Keynes and within approximately ten miles. Beyond that I will quote separately for travel, and will tell you before you book.

6.1. Handouts, worksheets, slides and templates supplied as part of a session (“Materials”) remain my intellectual property.

6.2. I grant you a perpetual, non-exclusive, royalty-free licence to use and adapt the Materials inside your own organisation, including after my relationship ends and whether or not you ever engage me again. That includes issuing an adapted policy template to your own staff.

6.3. You may not resell the Materials, publish them, or supply them to third parties as training or consultancy of your own.

6.4. The Materials are excluded from the Creative Commons licence that covers the public content of my website. See clause 3.3 of the Terms of Use.

6.5. Work produced specifically for you under a project — website code, configuration, written content — belongs to you once it has been paid for in full.

7.1. Domains, hosting, platform accounts and licences are registered in your name and paid on your card. I do not hold them on your behalf and I do not stand between you and your suppliers.

7.2. Where you give me access to your systems, you keep the ability to remove that access at any time.

7.3. This is deliberate. It means you can leave without asking my permission, and it is the reason I do not ask for a minimum term.

8.1. You will give me the access, information and decisions I need, within a reasonable time, so that I can do the work.

8.2. You are responsible for the accuracy of information you give me and for the content you ask me to publish.

8.3. You remain the data controller for your own business data. Where I process personal data on your behalf I do so on your instructions, and I will put a written data processing agreement in place where one is required.

9.1. There is no minimum term on the monthly role. Either of us may end it by giving one month’s notice in writing, to take effect at the end of a paid month.

9.2. Project work may be ended early by either of us in writing. You pay for work properly done up to that point and for any third-party costs already committed.

9.3. Either of us may end any arrangement immediately if the other commits a material breach and does not put it right within 14 days of being asked to in writing, or becomes insolvent.

9.4. On ending, I will hand over what you need — access, files, documentation — within a reasonable period. Because your accounts are already in your name, there is nothing for me to release.

10.1. Each of us will keep the other’s confidential information confidential, and will not use it except for the purposes of the work.

10.2. This does not apply to information that is already public, that is received lawfully from someone else, or that must be disclosed by law.

10.3. I will not name you publicly as a client without your permission. Where I write about work I have done, it is anonymised unless you have agreed otherwise.

11.1. Nothing in these terms limits or excludes my liability for death or personal injury caused by my negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited or excluded.

11.2. I will carry out the work with reasonable care and skill. I do not warrant that any system will be free from faults, downtime, security incidents or third-party failure, and I am not responsible for the acts or omissions of your other suppliers.

11.3. Subject to 11.1, my total liability arising out of or in connection with the work, whether in contract, tort (including negligence) or otherwise, is limited to the total fees you have paid me in the twelve months before the claim arose.

11.4. Subject to 11.1, where a claim relates to a single session, my liability for that claim is limited to the fee paid for that session.

11.5. Subject to 11.1, I am not liable for loss of profit, loss of business, business interruption, loss of anticipated savings, loss of goodwill, or any indirect or consequential loss.

11.6. I carry professional indemnity insurance. Details are in my Imprint.

12.1. Most of my customers are businesses. If you are a consumer — an individual acting wholly or mainly outside your trade, business, craft or profession — you have additional rights that these terms do not affect.

12.2. Where you buy a session or other service at a distance or away from my premises, you normally have 14 days to change your mind under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013. If you ask me to start within that period and I finish before it ends, the right to cancel is lost; if I have started but not finished, you pay a proportionate amount for what has been done.

12.3. Under the Consumer Rights Act 2015 my services must be provided with reasonable care and skill. Nothing here affects your statutory rights.

13.1. I am not liable for failure or delay caused by events outside my reasonable control, but I will tell you and agree a way forward.

13.2. Neither of us may transfer my rights or obligations under these terms without the other’s written consent, except that I may transfer them to a company that takes over my business.

13.3. If any part of these terms is found to be unenforceable, the rest continues to apply.

13.4. A person who is not a party to the contract has no rights under the Contracts (Rights of Third Parties) Act 1999.

13.5. These terms, together with the quote or written confirmation for your work, are the whole agreement between us on that work.

14.1. If something has gone wrong, tell me. Email hello@bebravernow.com or ring +44 (0)1908 95 02 02 and I will respond within five working days.

15.1. I may change these terms. A change does not affect work already agreed; the version that applies to your work is the one in force when I confirmed it.

16.1. These terms and any dispute arising out of or in connection with them are governed by the law of England and Wales.

16.2. The courts of England and Wales have exclusive jurisdiction, except that if you are a consumer resident in Scotland or Northern Ireland you may also bring proceedings in your own jurisdiction.

be braver Ltd, 19 Simpson Road, Milton Keynes, MK2 2DE (correspondence only) Email: hello@bebravernow.com Telephone: +44 (0)1908 95 02 02